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<< One lease agreement
<< Balanced tenant mix
<< Kiosk design
<< Merchandising
<< Developing tenants
WHAT WE DO
Implemented projects
FOOD
non-FOOD
serviCes
vending
WE PROPOSE
INCREASE KIOSK'S PROGRAM
Current plan SUPER/HYPER market with 2 galleries, as an example St Petersburg, Partizana Germana
Our propose to increase value
6 sq.m kiosks (2x3 or 1.5x4)
8 sq.m kiosks (2x4)
10 sq.m kiosks (2.5x4)
PROMO O'key
current kiosks & vending
vending
Current plan SUPER/HYPER market with 1 gallery, as an example Moscow, Svyatoozerskaya
Our propose to increase value
6 sq.m kiosks (2x3 or 1.5x4)
8 sq.m kiosks (2x4)
10 sq.m kiosks (2.5x4)
PROMO O'key
current kiosks & vending
vending
All planograms
Moscow, Putilkovo
Ufa, Jukova
St. Petersburg, Partizana Germana
Moscow, Svetloozerskaya
St Peterburg, Akademicheskaya
St Peterburg, Ozerki
St Peterburg, Electrosila
St Peterburg, Bolshevikov
St Peterburg, Prosvyasheniya
St Peterburg, Tipanova
Ufa, Entuziastov
Legend
6 sq.m RPR kiosks (2x3 or 1.5x4)
8 sq.m RPR kiosks (2x4)
10 sq.m RPR kiosks (2.5x4)
others size RPR kiosks
vending RPR
PROMO O'key
kiosks & vending O'key
We are increasing the number of
kiosks x3 times
+90%
which leads to an increase in owner's rental income
vending x1,4 times
REFRESH TENANT MIX
Сurrent tenant mix (coloured) with potential (grey)
Bringing new & lacking concepts
VISUAL UPDATES
We place kiosks that meet international standards, with fresh design which simplifies merchandising
We update the galleries with kiosks and additional functional elements (benches, space with vending & benches)
Creating vending groups combined by a branded frame
Fill empty locations and pockets with service zones (combining them thematically and visually)
As a result, we will breathe new life into common area commercialization by creating an attractive indoor environment, getting a balanced mix of updated and brand-new kiosks and concepts, increasing the dwell time and bringing variety for visitors.
PROJECT TEAM
Specialty Leasing Representatives in St.Petersburg
x2 Full-time
Leasing Team in Moscow
x12 Part-time
1C Specialist
x2 Part-time
Accountings
x3 Part-time
Lawyer
x1 Part-time
Designers
x4 Part-time
IT & Technical Specialist
x1 Part-time
Specialty Leasing Representatives in Ufa
x2 Part-time
Benefits to Center Owner
Guaranteed rental income
Cooperation with one and only operator for the commercialization of common areas is the optimal solution for the Center Owner for many reasons
Leasing both the main common areas and unused locations (e.g., recreation areas, smoking areas)
Professional conceptual design for tenants of common areas in accordance with Center's brand book
New retail concepts tailored to the target audience (healthy food, mono products, personalized services)
Creating and maintaining effective visual merchandising system
Unique footfall (attracting new customers from online)
Analytics
A balanced tenant-mix, considering the needs of the Center's visitors and increasing the value of its common areas